I was one of those art camp kids. I was always redecorating my room; my dad probably re-painted it 10 times during my childhood and patched hundreds of holes in the walls from all the artwork. I also signed up for any art class as an elective in high school. See a theme here? I knew I liked art and creating things, but I didn’t know how to put it to good use. I guess you could consider this the start of my natural progression into graphic design and my love for it. Still, I wasn’t sure what I was going to major in during college until I made a friend who was in the graphic design program at LSU. She is the reason I am actually doing this for a living, and I am forever grateful for that. She helped me realize what I actually was appreciating and creating all along was design.
By employing color, messages, typography, and images, we are using design as a type of art. Graphic design is the art of visual communication – when you see the persuasive seasoning packaging in the grocery store, the colorful Google header on your browser, the latest Beyonce album cover, or the witty birthday card in your mailbox, that’s art with a purpose.
When I was a kid, funky pencils were the trend. Obviously, my taste has changed. Nowadays, the Internet is a great place to see what’s out there. With sites like Pinterest, Behance, Dribbble, and Instagram you can see everything new as it evolves. Another one of my favorite ways to discover new trends is by browsing through Print Magazine’s “Regional Design Annual.” It showcases the latest and greatest designs from across the country.
Everywhere You Look It’s There
Graphic Design is art to me. As a designer, I see it in everything around us: architecture, interior design, fashion, television, and even in museums. I try to keep that in mind when designing for a living. It’s not just about what’s on the computer in front of me, but the overall design, as a whole. It must be beautiful, but effective at the same time.
Success in my Process and Product
I love seeing my work completed. Talking to a happy client, seeing a logo on the side of a building, or a magazine in the mail, it’s pretty exciting and amazing. As a designer I appreciate the art in design. It gives me the freedom to express myself through my work and at the same time serve a purpose.